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Sport & Fitness
PR & Media Relations

Colpo di Tacco - Il Blog di Valentina Maio su Panorama VIRTUS LANCIANO

PR & Media Relations work done during the 2014/2015 sports season led to an editorial project in collaboration with Panorama.
Heel Shot
was Abruzzo club president Valentina Maio‘s weekly column to talk about all things soccer and sports in general as seen by a woman president.

From the Rossoneri club’s plans-owned stadium and the ‘Tribune Assistants’ project for on-court moviola- to the management models of a soccer club, also discussing current events or sports news, Heel Strike has been the window to the world of lesser, less emblazoned realities but an authentic symbol of tenacity, sacrifice and sound values.