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Industry 4.0 & Automazione
PR & Media Relations

Oktoberfest Press Tour Siemens

Journey to discover the “control room” of the
, within which technology lives Siemens for the Control of energy distribution and daily supply of the over 70,000 liters of beer for the approximately 6 million people who meet in Munich each year. For the occasion, two Italian generalist newspapers deemed in line with the initiative were invited to participate: Wired and Panorama TV. The two journalists witnessed live the energy management of the entire event and the control procedures of the system that organizes beer distribution. In the two-day event in Munich, the international press also followed the conference on the mobility of the future, organized by Siemens to present innovative solutions and projects soon to be on the market.