Spencer & Lewis wins tender for Stellantis’ social corporate communications
The agency was tasked with managing strategy and content for the automotive giant's digital channels, with a specific focus on the French territory, through 2025
Spencer & Lewis will be in charge of Stellantis' corporate presence on social. The assignment comes following a tender launched by the global leader in the automotive sector, which has chosen the independent communications group associated with UNA - Aziende della Comunicazione Unite - as its new partner for the strategic and operational management of corporate communication on social media. In addition to managing global channels, there is also a specific focus on France, where Spencer & Lewis will work with La Sublimerie, its partner for the French market.
Stellantis, an automotive giant born from the merger of Fiat Chrysler Automobiles and Groupe PSA, is driving innovation in mobility with cutting-edge and sustainable solutions that aim to reshape its future. This collaboration aims to support the company on its strategic journey, transforming digital channels into gathering spaces for strong communities linked to the Stellantis brand, focusing on its values and vision.
"Being selected by a leader like Stellantis for a project of this magnitude is an invaluable recognition," said Giorgio Giordani, president of Spencer & Lewis. This assignment testifies to our international positioning and offers us a unique opportunity to actively contribute to the communication innovation of such a prestigious brand. We are excited to be able to provide Stellantis with our expertise to build an effective and lasting dialogue with global communities ".
The assignment consolidates the agency's expansion beyond Italian borders, with France joining the markets in which it is already present, flanking the United Kingdom as a new strategic focus.